Lauren Fernandez
Marketing Coordinator

Lauren joined the National Office in 2008. She is the primary PR contact for Local Groups, assisting with their local efforts by generating media lists, brainstorming ideas for publicity and marketing, assisting with local test administration, and providing in-house PR counsel. She works with Catherine Barney to develop American Mensa’s marketing materials and coordinates use of the table-top display. Lauren also coordinates distribution of news releases, tracks press clippings, responds to media inquiries, and keeps the standard press kit updated.

Lauren coordinates publicity for national events. She is the office lead for Mensa Testing Day, tracking advertising and group participation, developing a list of testing sites, and preparing correspondence to be sent to all prospects. For the Annual Gathering, Lauren coordinates press kit distribution, media lists and media pitches leading up to the event. She is also the moderator of the PR Coordinators, Mind Games Attendees and Mensa Testing Day Planning elists.

Lauren earned a bachelor's degree in journalism/public relations from the University of North Texas, where her minor was in marketing. Before coming to Mensa, she was an assistant account executive at a public relations agency that represented healthcare and technology clients. She is a member of the Public Relations Society of America and the 2010 Class of the ASAE Leadership Academy, and she is a huge Green Bay Packers fan.

817/607-0060 ext. 5542
MarketingCoordinator at americanmensa.org