2023-24 National Promotions Calendar
The national promotions calendar offers a 30,000-foot view of the year’s scheduled promotions to help your group plan and execute successful advertising campaigns.
Note that there may be unplanned flash promotions throughout the year based on external causes and/or opportunities. All promotions are tentative based on unforeseen issues and/or strategic efforts. If any adjustments occur, you will be notified as soon as possible. Do not share these promotions publicly until two weeks prior to start date of promotion.
If you have questions, or you’d like to set up a special event discount for your Local Group, email Charles Brown, Director of Marketing and Communications.
| Run Date | Promotion | Overview |
|---|---|---|
| June 1-15 | 50% off Mensa Practice Test (“Just 5 bucks”) | Practice Test promotion to generate candidate leads. |
| July | 50% off Local Group Testing and 10% off of Private Testing |
Testing incentives for LG & Private testing. |
| Aug. 10-24 | 50% off Mensa Practice Test | Practice Test promotion to generate candidate leads. |
| September | Free PE Review (Qualify & Join for $50) |
Timely promotion to coincide with back-to-school season. |
| October | 50% off Local Group Testing and 10% off of Private Testing |
Half-price ($30) LG testing to promote nationwide during Mensa Membership Month. |
| November | Free PE Review (Qualify & Join for $50) |
Promotion held annually. |
| Nov. 27 | Cyber Monday Flash Sale |
Single-day sale: 99¢ Mensa Practice Test & 15% off Private Testing. |
| January |
50% off Mensa Practice Test (“Just 5 bucks”) |
Practice Test promotion to generate candidate leads. |
| February | 50% off Local Group Testing | Half-price ($30) LG testing incentive. |
| March | Free PE Review (Qualify & Join for $79) |
Promotion held annually. |
| March 14 | Pi Day Flash Sale | Single-day Mensa Practice Test at $3.14 to generate candidate leads. |